Tread Light Travel Far. That's our motto. We care about the world we love to explore so we are creating capsule collections of coordinates for a minimalist and nomadic life. Designed for style, comfort and everyday wear, COHERE and THERE is about maximum style with a minimalist and sustainable ethos. We make everything to order and have big plans for the future.
Jo Blakely is the owner and fashion designer behind COHERE and THERE. She designed private label and high-end fashion for many years after studying haute couture in Paris, France and designing for major fashion houses internationally. She is excited to bring you haute everyday style that is instagrammable and backpackable. Think you'd like to collaborate on something together?
Most minimalist clothing is all solids and neutral colors and severe lines. But it doesn't have to be that way. By having a broad range of prints and unique textural solids in limited colors, we ensure that you can create a unique and stylish look for everyday that you want to wear, that you will have fun playing with, that will never be boring and that isn't a pain to care for. We call them unbasics.
See how our our guest style curators put their 6 piece capsule wardrobe together to create their favorite looks and share your own on social media with the tag #iamcoherent for your chance to be featured.